My Role
Motion & Production Designer

Client
Livenation

Agency
Cosmic Design

For many years, Livenation has come to Cosmic to concept and implement the art and assets for Budweiser Stage (now RBC Amphitheatre). Between 2021 and 2024, I had a hand in this process, contributing concepts that were pitched to Livenation as well as assisting in the creation of marketing collateral for the chosen concept. The approved art is rolled out in a variety of Print, OOH, Social, Programmatic, In-Venue and digital assets that are distributed throughout Toronto and online.

The animation above depicts a variety of the assets we worked on for the 2023 season. I mainly focused on the Social, Programmatic, digital OOH, and digital In-Venue assets.

Also pictured are some past concepts I created that were pitched to Livenation. Summer of Live was the theme for 2022, Destination Bud Stage was the theme for 2023, and Experience Bud Stage (also the 30th anniversary) was the theme for 2024.